News of collaborations between video game publishers/developers and a wide range of other companies is nothing new, but I never expected to see a collaboration like this. Microsoft’s Xbox team has today announced a collaboration with worldwide nail polish brand OPI, with the pair teaming up for a “gaming-inspired palette for Autumn 2022”, with the ambition of “inviting everyone to play and express their creativity through nail art”.
The collaboration will commence on 1 February 2022 globally. At select retailers, the purchases of OPI x Xbox shades will unlock special in-game content for both Halo Infinite and Forza Horizon 5.
The collaboration will see 12 hues offered which are pitched as “[bringing] to life the virtual worlds of Xbox Game Pass titles and popular gaming phrases in GelColor, Infinite Shine, Nail Lacquer, and Powder Perfection (select shades only) formulas. The twelve announced, include:
- Quest for Quartz: A shimmery rose quartz that will put you in the winner circle.
- Pixel Dust: A shimmery mauve pink that will pixelate your world.
- Racing for Pinks: A crème rose that will rev your engine.
- Suzi is My Avatar: A creamy pink-nude that will give you virtual power.
- Trading Paint: A crème apricot you’ll race to the finish for.
- Heart and Con-soul: A shimmery crimson red that takes nails to the next level.
- The Pass is Always Greener: Meet your matcha with this creamy pastel green.
- Sage Simulation: Get lost in a shimmery sage green simulation.
- You Had Me at Halo: A shimmery galactic blue that will give you sparkly stats.
- Can’t CTRL Me: A shimmery robin’s egg blue that cannot be CTRL’d.
- Achievement Unlocked: Unlock a world of colour that’s lilac optimized.
- N00berry: Berry boost your nails with this deep crème purple.