CrunchyRoll Commence Roll-Out of New User Experience to US Anime Fans

A good user interface can make or break a good streaming service. When you come home after a long day of work and feel like that anime, TV show or film binge – being able to access your desired choice in a few easy clicks is pivotal, to not compound upon the stresses of the day. Even if a user interface is already functional, best practices and customer demands can change by the week, so a refresh isn’t a bad thing regardless. For CrunchyRoll that time is now, with the anime streaming platform rolling out their new ‘Beta Experience’ to their Premium Subscribers in the United States.

The new CrunchyRoll Beta Experience introduces an updated homepage, redesigned browse and watch pages, improved search capabilities and more. You can see a preview of the home page below or, if you want to dive into the nitty-gritty, scroll further down for a list of features to look forward to now or in the future.

The CrunchyRoll Beta is due to be rolled out in waves, with approximately 20% of premium users able to access it at launch – with more premium subscribers and free users to be eligible for access at a later date. CrunchyRoll have not provided an exact date yet when the Beta Experience will be rolled out into the final experience. But if you are not a Premium Subscriber, still expect things to change considerably over the coming months.

CrunchyRoll Commence Roll-Out of New User Experience to US Anime Fans 1

Promoted Features of the CrunchyRoll Beta Experience

  • Within Crunchyroll Beta, the Crunchyroll homepage has a new user interface, redesigned to fit the needs of the anime community. Users can now enjoy personalized recommendations and navigate seamlessly to their watchlist or to specific show or episode pages, which have all been redesigned to offer an updated user experience.
  • Crunchyroll Beta offers fans improved search and filtering so that fans can more easily access simulcasts, new and popular anime and explore different genres, while filtering between subtitled or dubbed anime series. In addition to the new search bar, Crunchyroll will continue to offer curated collections, handpicked by Crunchyroll’s anime experts. 
  • To add a more personal touch to the Crunchyroll experience, fans now have the ability to create unique usernames and select from a curated library of avatars and header images featuring their favorite series.
  • Crunchyroll Beta is introducing the brand new Crunchylists feature, which allows fans to create a curated collection of their own. Fans can add a title to their unique Crunchylist creations, add any series or select episodes from Crunchyroll’s extensive collection of more than 1,000 series, and organize their Crunchylist however they choose. 
  • To experience the new Crunchyroll Beta, eligible Crunchyroll Premium users can opt-in through the header images or pop-ups that appear across the Crunchyroll website.
  • Fans can opt-in and out of the beta experience to Crunchyroll Classic as they would like and are encouraged to share feedback in the “Leave Feedback” function under their profile header. 
Sam
Sam
Founder of The Otaku's Study. I have been exploring this labyrinth of fandom these last fifteen years, and still nowhere close to the exit yet. Probably searching for a long time to come.

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