Using an approach to online promotional videos which in my opinion is underused by video game companies, publisher Square Enix and developer Avalanche Studios have shared a new promotional video for their upcoming open-world action-adventure game Just Cause 3 – albeit with one significant twist.
Rather than presenting you with a linear video which can just be watched with no user interaction, this is a ‘Choose Your Own Chaos’ video. Presenting an expanded version of their Official E3 Playthrough of Just Cause 3, this video allows viewers to choose how the action unfolds at key moments. For example, when viewers are tasked with pulling down a statue, one of three choices can be selected: “Farmer’s Revenge”, “Stop Hitting Yourself” or “Car-tapult”. Check it out for yourself above.
Christofer Sundberg | Co-Founder and Chief Creative Officer at Avalanche Studios
At E3, we wanted to show our fans a sneak peek into the sheer volume of creative choices they will have access to in the game. Today, we’re excited to share the fun with the rest of our Just Cause fans around the world.
Just Cause 3 is set for release on the PC, PlayStation 4 and Xbox One gaming platforms from December 1 2015.